Shooting a lookbook is at the top list of my priorities every season. My lookbooks are the most important part of finalizing the collection because it’s how I present my vision for the season. I had created a mood board with ethereal photographs, abstract paintings, and starlight all in shades of moody blues which translated into the color palette for the line.
The past few months have been a whirlwind to say the least. Every season it always is – designing a collection always drains a lot of energy out of me. Over the years I’ve met many people who ask questions about life as a designer – so this season, I thought there would be no better way then to document the entire seasons process but here in my Designer Diary!
Alyssa Nicole’s Fall 2014 collection was inspired by the concept of coldness. Detachment and coldness have been interpreted into color as shades of midnight blue. Metallic threads create an illusionary vision of starlight in still coldness.
This season I focused on a variation of asymmetric necklines in my Spring 2014 collection. One of my favorite neckline designs has been seen in my collections since 2009. I really love an asymmetric bodice and this season I designed a wide color blocked neckline strap to offset my classic asymmetric bodice design.
Recognized as one of the Best Bay Area Designers by CBS News, Alyssa Nicole Casares is one of the leading designers in San Francisco, California. Alyssa Nicole has been featured in Forbes, Vogue Italia, ELLE UK, WWD, WGSN, Refinery 29, Racked SF, San Francisco Chronicle, Modern Luxury Brides California, Girls Life Magazine, 7x7, Teen Vogue, CBS San Francisco & on style blogs world wide.